Showing posts with label Search engine optimzation. Show all posts
Showing posts with label Search engine optimzation. Show all posts

Tuesday, February 14, 2012

Search Engine Optimization (SEO) Tools and Resources

Some resources I have found for use with SEO:


I am trying to move a page up in search results, so have been trying to learn about optimization. Probably the most I've learned has been from the friend mentioned above - it is really helpful to have an expert to consult!

Wednesday, February 8, 2012

Finally Figured Out How to Use Dreamweaver to Update Via FTP

Though the dawn may be coming soon
There still may be some time
Ooh dream weaver
I believe you can get me through the night
Ooh dream weaver
~Gary Wright

(The relevance of today's quote can be parsed a couple of different ways. What you read in to the quote depends on whether or not you've ever had to create a webpage with a deadline. Besides, it's a great song!)

I am dabbling in Search Engine Optimization (SEO) for a client as of today. That means sweeping changes to the existing site. The page in question is not on a CMS, so no quick and easy template changes to make global updates. Cute FTP is okay for the occasional update, but I will probably be working on this site daily for a little while. So, the time has obviously come for me to get my server setup with Dreamweaver.

Open Dreamweaver. On the Files pane, select Remote Server from the dropdown.


A window will open asking for your FTP username and Password. You also have the option to name your connection on this window. After entering your information, test the connection to be sure it works. You are now ready to get and put files! It was just that easy!

Note: Most of the sites I work on are on Content Management Systems, so there was never a pressing need to figure this out until now.

Something else I learned: It is really easy to forget the user name and password you gave to a client for Google Analytics if you don't write it down somewhere.